The Stroop Effect
How to Create Your Own Stroop Effect Experiment
Look at the image below and say aloud the color of each word. Do not read the words! Just say what color they are.
Was it more difficult that you expected? In this demonstration, you experienced what is known as the Stroop Effect. This term refers to a phenomenon in which it is easier to say the color of a word if it matches the semantic meaning of the word. For example, if someone asked you to say the color of the word "Black" that was also printed in blank ink, it would be much easier to say the correct color than if it were printed in green ink.
How Does the Stroop Effect Work?
The words themselves interfere with your ability to quickly say the correct color of the word. Two different theories have been proposed to explain this phenomenon:
Terms and Key Questions for Background Research
Before you begin your experiment, there are some key terms and concepts you should understand.
Performing Your Own Stroop Effect Experiment
There are a number of different approaches you could take in conducting your own Stroop Effect Experiment. The following are just a few ideas you might explore:
References and Further Reading
Stroop, J. R. (1935). Studies of interference in serial verbal reactions. Journal of Experimental Psychology, 18, 643-662.
Neuroscience for Kids. Colors, Colors.