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Color Psychology - Brown

By Kendra Van Wagner, About.com

Color Psychology - Brown


Color Psychology - Reactions to Brown

  • Brown is a natural color that evokes a sense of strength and reliability.

  • Brown can also create feelings of sadness and isolation.

  • Brown brings to mind feeling of warmth, comfort, and security. It is often described as natural, down-to-earth, and conventional, but brown can also be sophisticated.

Notice how brown is used in this image. How does brown make you feel? Do you associate brown with certain qualities or situations?

You can discover how other people react to the color brown in these reader responses to brown, or share your own reactions to the color brown below.

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